How to Do Industry Analysis for Stock Investment?

Do you know why it’s super important to look at industry analysis before choosing a stock investment?

It helps investors understand the big picture of the market and shows how a business does based on things like industry trends, competition, and the economy. This information is really helpful because it tells us about the business’s opportunity to grow, the risks involved, and what opportunities are out there.

In this blog, we will go through easy steps to analyze a sector so you can make smart choices while analyzing for stock investment in the market. Are you ready to figure this out? Let’s go!

 

Know the Industry

Before you buy any stocks or look at a company, it’s important to understand the industry it belongs to, like Fast-Moving Consumer Goods (FMCG), Information Technology (IT), Pharmaceuticals (Pharma), Electric Vehicles (EV), or others. Start by figuring out what the industry makes or the main services it provides. Look at how big the industry is, how much it can grow, and what people want from it. This will help you see if the company can do well in the long term as a stock investment to make money. You can find good information from reliable sources like government reports, industry papers, and market research websites. 

 

Note: Google Trends can show you how people’s interest changes over time, and sites like Statista give you facts and future predictions.

Understanding the Industry Life Cycle

Every industry goes through four main stages:

  1. Introduction
  2. Growth
  3. Maturity
  4. Decline

Knowing which stage your chosen industry is in can help you decide if it’s a good place for stock investment. For example, industries in the growth stage, like electric vehicles (EVs), can make you a lot of money, but they also come with risks because the technology is always changing and there’s a lot of competition. On the other hand, mature industries, like Fast-Moving Consumer Goods (FMCG), provide steady returns, but they don’t grow much anymore. Finally, industries that are in decline, such as traditional oil and gas in some places, can be risky because fewer people want their products.

 

Study Market Trends & Drive

To make smart choices, it’s important to keep an eye on big economic trends like inflation, interest rates, and government rules because these can affect how well businesses do. Always look out for the latest news, like new inventions, changes in what people like to buy, or any big events that could change the competition. Good places to find information include news websites like the Economic Times and Mint, as well as financial sites like Moneycontrol and Screener, and business annual reports. These sources give you up-to-date information and expert advice to help you understand what’s happening in the industry now and what might happen in the future for stock investment. 

 

Understanding Competition in Business

To figure out how tough the competition is in a business, you can use something called Porter’s Five Forces. First, check out how strong the competition is. Are there a few big companies or a variety of small ones for stock investment? Next, think about how easy it is for new companies to start up. Can they join the market without too much trouble? Also, consider how much power suppliers and customers have. Can they make the rules? Lastly, look at the threat of substitutes. Are there other products that could take the place of what this industry sells?

 

Rules and Policies Affect Industries

Government rules and policies can be good or bad for businesses and stock investment. They can help an industry grow or slow it down. It’s really important to stay updated on the latest changes, like tax benefits, subsidies, or rules about importing and exporting. For example, in India, the PLI (Production-Linked Incentive) scheme helped the electronics and medicine industries a lot. It encouraged companies to make more products in India by giving them rewards, which led to more exports and stronger local manufacturing. Always pay attention to these policies; they can change the future of an industry.

 

Financial Metrics & Industry Benchmarks

To see how healthy a company is with its money, we can look at important numbers called ratios. Some of these are ROE (Return on Equity), ROCE (Return on Capital Employed), P/E (Price-to-Earnings), and Debt-to-Equity. By comparing these ratios to the average in the same industry, we can find out what is “normal” or “good” for that type of business. It’s also helpful to check how the best companies are doing and notice any that are doing well or poorly in stock investment. For example, companies that need a lot of money to operate, like factories, might have more debt. On the other hand, tech companies often have high P/E ratios because people expect them to grow quickly. Remember, it’s important to compare companies that are in the same industry. 



Conclusion:

It’s really important to understand the whole industry, not just the company you are looking at. Even a strong company can have a hard time growing if it’s in a weak or shrinking industry. Things like industry trends, competition, and rules can all affect how well a company does in stock investment. So, remember to look at the big picture. By combining what you learn about the industry with the details about the company, you can make better and smarter choices when it comes to stock investment.